Recently, Apple Maps has made some big updates and has begun to surpass Google Maps as a comprehensive navigational tool. If you own an Apple product, you already have and are probably using Apple Maps on a regular basis. However, Apple Maps is only available on Apple Products.
If you are a local business, you may already have a Google My Business listing, which is hugely important to building your presence online and connecting with potential customers. In fact, 78% of location-based mobile searches result in an offline purchase. However, it is now equally important to make sure to claim your business listing on Apple Maps. Below, you’ll find some reasons why listings are so important as well as some practical steps to claim your business listing!
Why Listings Are Important
When people in your area search for the services you offer, you want to be the first business that pops up. In fact, 88% of searches for local businesses on a mobile device either call or visit the business within 24 hours. It is vitally important that all of your listings across all of the different listing services are identical and updated frequently. This will boost your local SEO ranking, directing customers to your business.
How to List on Apple Maps
Because Apple Maps is newer than Google Maps, it is still gathering data to catch up with Google. As Apple Maps rises in popularity, it is essential to update your business listing on Apple to reach your customers who use Apple products. To claim your business listing, visit mapsconnect.apple.com, sign in, and find your business.
Get a Listing Sync Service
Making sure all of your business listings are synced across all the different listing services like Apple and Google Maps can be very challenging and time consuming. However, if you use a listing sync service, it can save you tons of work. Using this software will increase the accuracy of your listings, update in real time, and manage any duplicate listings.
In conclusion, Apple Maps is now the primary navigation tool on all Apple Products and is rising to potentially surpass Google Maps. Now more than ever keeping your listing accurate and up to date on all major platforms is vital to helping your business thrive. If you are interested in a listing sync service, contact Clear Vision Media today. We can help set you up with Listing Sync Pro to make sure your listings are showing up everywhere and are completely accurate.
