There’s only so much time in the day. As a small business owner, it can feel impossible to find the time to work on growth-related projects, let alone get everything done to keep your business running smoothly. But with the help of affordable online tools and services, you can streamline your business tasks and make room in your schedule for big-picture projects! Taking advantage of both free and paid services will help you keep up with your competitors and set the stage for sustainable business growth!

Outsource Your Marketing

Marketing likely takes a lot of your internal resources. Instead of handling these tasks on your own, consider partnering with a marketing agency like Clear Vision Media for strategic marketing and content creation. By outsourcing your marketing tasks to external professionals, you’ll be able to save time while accessing the latest tools, technology, and expertise. Working with an experienced marketing agency will also allow you to scale your marketing efforts up or down as needed, without the overhead of hiring a full-time marketing team

Track and Analyze Customer Data

Are you letting your customer data slip through your fingers? Segment.com explains that you can gain countless valuable insights from your customer data, so don’t let it go to waste! Use a customer data platform (CDP) to collect, store, and analyze customer data so you can deliver a superior customer experience. A CDP will give you a unified view of your customer data to help you gain a better understanding of your customers’ behaviors, preferences, and needs, so you can create highly-targeted marketing campaigns. Real-time CDP tools are appealing options for small business owners looking to implement automated personalization across the sales funnel. Do some research and find a tool that offers all the customer data features you need!

Form an LLC to Save Time and Money

If you’re looking to save money and grow your business, setting up an LLC could be a great option. An LLC provides liability protection, shielding your personal assets from business-related financial or legal issues. Compared with forming a corporation, setting up an LLC is relatively easy and requires less paperwork. Plus, LLCs offer pass-through taxation simplifying the tax filing process and reducing accounting costs. An LLC will even give your business credibility to help attract customers, partners, and investors! If you’d rather not pay a lawyer to help you set up an LLC, take advantage of online business formation services so you can tackle the task on your own.

Diversify Your Sales Channels

Diversifying your sales channels is an effective way to reach new customers and increase sales for your business. If you’re currently only selling products on your ecommerce store, see if you can expand to online marketplaces like Amazon, eBay, and Etsy. These sales channels provide access to a large customer base and can help you reach new audiences. You can also sell products on social media, set up a wholesale program and partner with retailers, or add subscription models to your business. By diversifying your sales channels, you can expand your reach and reduce your dependence on any single channel, improving the resilience of your business in unpredictable times.

Go Remote

If you’re operating your business out of a brick-and-mortar location, going remote can help you grow your business in several ways. You’ll gain access to a global talent pool, reduce your overhead costs, increase employee productivity, and improve the work-life balance of everyone on your team, including yourself! Recruitment.com explains that before going remote, it’s important to establish clear expectations and communication channels, provide the right tools and training, and foster a culture of trust and accountability with your team to ensure success.

Using online services can be a game-changer for your small business, especially if you’re looking to grow on a budget. By leveraging affordable services like customer data platforms, online business formation tools, and marketing services, you can save time, money, and resources while unlocking new opportunities for growth and success!

Are you looking for help meeting your marketing goals? Clear Vision Media offers a variety of services including website design and development, branding, social media management, content creation, email marketing, advertising, and more. Call 574-551-9998 today!